In light of the recent iCloud hacking, which left many young celebrities personally victimized with the release of their nude photos, we’re here today to reassure you that while technology may not be entirely foolproof, it’s not completely hopeless either.

In case you’re not overly familiar with this Apple product/service, iCloud is a cloud storage and computing service from Apple Inc. that was introduced back in October 2011 and has an estimated 320 million users. This service allows users to store data such as music and iOS applications on remote computer servers and allows users to download information to multiple devices, acting as a data syncing center for email, contacts, calendars, bookmarks, notes, reminders, documents, photos, and other data. In addition, the service allows users to back up their iOS devices wirelessly to iCloud, rather than having to do it manually through iTunes.

While backing up into a cloud may be convenient, external backups are still critical to keep your personal, valuable information safe and secure. Keep in mind, celebrities aren’t the only people who get targeted, here’s another real-life case of what can happen if you aren’t properly backed up to an external source – Mat Honan had his digital life flipped upside down back in 2012. His Twitter account was compromised, and his Gmail, iPhone and Macbook all got completely wiped, among these files were 8 years worth of emails, important documents, and irreplaceable family photos. Once he created a new twitter account, he was contacted by one of his hackers, under the alias of “Phobia”, and actually went back and forth explaining the process of how his account got hacked and why they did it. In the end, they only did it because they wanted his twitter handle, the rest was explained to be “collateral damage”.

In the article that Mat wrote, he states:

“I asked specifically about the photos of my little girl, which are, to me, the greatest tragedy in all this. Unless I can recover those photos via data recovery services, they are gone forever. On AIM, I asked him if he was sorry for doing that. Phobia replied, “even though i wasn’t the one that did it i feel sorry about that.

I’m mad at myself. I’m mad as hell for not backing up my data.

– Mat Honan

But let’s say he did know, and failed to stop it. Hell, for the sake of argument, let’s say he did it. Let’s say he pulled the trigger. The weird thing is, I’m not even especially angry at Phobia, or his partner in the attack. I’m mad at myself. I’m mad as hell for not backing up my data. I’m sad, shocked, and feel that I’m ultimately to blame for that loss.”

While this is a tragic thing to happen to anyone, that quote is music to our ears as a reminder to everyone on how important backing up your files really is.

Give us a call today and we’ll help you determine the best option to keep your important files safe and sound!


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